
I enjoy Facebook and would be happy spending a quarter of my Web life there, if I could leave Facebook for the other 75%. But even if I log out completely, most of the Web’s most popular sites are tied to Facebook, through Share or Like or Connect buttons. Facebook is not just another Web site: it is a service that “Facebookizes” every Web site it touches, making me bring all of my friends with me, like luggage. It’s disconcerting being on a Web site that I’m used to browsing anonymously, and seeing my friends’ faces there. And so I have a holiday wish: Facebook, let me dance if I want to, let me leave my friends behind.
This was a pretty good read that said some of the things straight from my head. Essentially the author talks about how he doesn't like the direction Facebook is taking things by putting their branding on almost every site. It's almost as if you can no longer surf the web in private. I suppose it's not quite at that point yet, but it seems to be getting there. I tend to distance myself from Facebook anyway as I don't want to share everything I do, whether or not people pay attention. I also don't necessarily need to know what someone else believes, as it might change my view of them, where in normal interaction it might never have come up. People mostly tend to get touchy when the issue at hand is their morals and values.
I still hold on to my theory that there will be a technology backlash, or maybe just a social technology backlash when the outlets become too many and the privacy becomes virtually nonexistent. It's possible that if everyone knew everything about you, you might have fewer friends. Though at the same time, the friends you did have might have more in common with you. It's also possible that I have no idea what I'm talking about.
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